Established in 2005, with the current owner purchasing the business 13 years ago, this business caters to wine enthusiasts and creative folks alike- offering instructional wine making courses. The business is differentiated from other competitors based upon higher quality wine and a quality, memorable experience for customers. There are many repeat customers and the experience is highly reviewed!
Customers are able to personalize their wine blends by selecting the grapes utilized and by creating their own unique wine label/brand. Aside from offering a wine making experience, they also offer food making experiences and host corporate events which may include balsamic bottling, olive oil bottling and mozzarella making.
The business' revenue mix is as follows:
Events (includes food making): 37%
Fall Season Wine Making: 47%
Spring Season Wine Making: 16%
There is a large seasonal component of the business, with the fall being the busiest time of the year. Customers select their preferences prior to the first of four total sessions. All activities are scheduled in advance, there are no drop-in hours with all hours serviced being by appointment.
Generally, the owner schedules sessions between 10am-10pm on Friday nights, Saturday's, and Sunday's. During the week there are grape deliveries that are sorted out, and the seller also tends to the wine during the fermentation process. The seller is the General Manager of the business, overseeing all aspects of the business. 50-hour weeks are worked during the peak seasons in Fall/Spring, with reduced hours in the off season. They are closed a few weeks during the year.
There is half a dozen part-time/seasonal W2 employees that are paid hourly ranging from $16-17 an hour. They receive gratuities during corporate events and wine sessions as well.
The license required to operate is an Instructional Wine Making Facility License. The facility itself is licensed, they cannot sell wine but can teach people how to make it. This transaction is contingent on transfer of this license.
The estimated level of working capital required is $20K-$30K, NOT included in sale.
Ad#:2367298