Regina is the Principal of Sierra Bay Partners, where she helps owners of small and mid-sized companies navigate one of the most important decisions of their lives: selling their business. Since 2018, she has earned a reputation for clarity, professionalism, and a steady, client-focused approach.
Regina brings strong negotiation skills, well-tested systems and processes, and a communication style that is direct, transparent, and easy to trust. Clients value her ability to keep transactions organized and confidential while ensuring they always know what to expect at each stage of the process.
Before building her practice in the U.S., Regina spent more than a decade working internationally in the fintech sector, developing strategic partnerships and negotiating deals across Europe, the Americas, Asia, and Africa. This global experience gives her a broad perspective, an ability to navigate diverse counterparties, and a deep comfort with complex transactions.
Regina’s approach is straightforward and deliberate. She sets the pace, removes uncertainty, and creates the momentum needed for a successful exit—helping business owners feel supported, informed, and confident from start to finish.
